FedEx Office survey: Small Businesses More Confident
FedEx Office released its fourth annual Signs of the Times national small business survey Wednesday. The results show 63 percent of small business owners have confidence in the long-term success of their business, compared to 54 percent last year.
Twenty-six percent of respondents reported plans to hire additional staff.
More owners also are considering increased investment in marketing and advertising efforts: 55 percent this year compared to 42 percent last year, according to the survey.
“Small businesses are a vital economic driver and their outlook for 2011 is an indication that the health of this business segment is getting stronger,” said Randy Scarborough, vice president of marketing for FedEx Office, in a statement. “We are encouraged by the commitment that we’re seeing among small business owners to assertively and strategically invest in their company’s offerings and image in order to grow.”FedEx Office, with Ketchum Global Research Network, conducted the online survey of 505 small business owners during March.
FedEx Office is a division of Memphis-based FedEx Corp. (NYSE: FDX).