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Do we really need to “Reinvent the Wheel”?

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Various LogosIt is said that “Genius is one percent inspiration and ninety-nine percent perspiration”. When it comes to graphic design I think that inspiration plays a much greater role. It’s more the “what” then the “how”. In today’s digital age, we have software that gives a wide group of people the ability to do design and layout in there home or office. This was once reserved for only the design professional. Now don’t get me wrong, just because you own a hammer doesn’t make you a carpenter. I know that. But, if your handy, coordinated and what the DYI channel on cable, you can proberly do a decent job around the house. Back to graphic design, from MS Publisher to Adobe CS2 and all the software in between, non pro’s now have a larger choice than ever before. But that’s not enough, these tools will not make you a graphic designer by themselves. This is where inspiration come in, the internet has turned many a person in to a decent designer. How you ask? The internet is an amazing resource when it comes to design, inspiration is everywhere. You just need to know where to look.

On a personal note, if you don’t have any sense of design then all the inspiration in the world will not help you. I have seen many a so called designer with all the best tools money can buy crank out the absolute worst stuff. So remember, when in doubt, hire a qualified graphic designer.

End of part 1.


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